PILIPINO'S vision, mission and purpose
Vision
We dream of flag-waving Filipinos who recognize, appreciate and celebrate Filipino clothing brands for their quality and craftsmanship.
Mission
We continuously strive to show the beauty and quality of Filipino clothing brands through our campaigns.
Purpose
“Pili”, a Filipino word meaning “choose”. “Pilipino”, what we refer to ourselves as citizens of the Philippines. We are all about promoting Filipino brands, so that we, as Filipinos, can choose to support our own products.
We dream of flag-waving Filipinos who recognize, appreciate and celebrate Filipino clothing brands for their quality and craftsmanship.
Mission
We continuously strive to show the beauty and quality of Filipino clothing brands through our campaigns.
Purpose
“Pili”, a Filipino word meaning “choose”. “Pilipino”, what we refer to ourselves as citizens of the Philippines. We are all about promoting Filipino brands, so that we, as Filipinos, can choose to support our own products.